Hello there!

I’m Mary Beth, an in-house creative director and copywriter for digital health companies. I’ve spent the last 17 years at Virgin and Fitbit (now Google), where I built their enterprise brands. I cut my teeth at a boutique agency in Boston, where I was the pesky voiceover talent who insisted on rewriting everything. Now I drive creative strategy, manage teams, develop concepts, name products, build guidelines and simplify complex topics with words that go down easy. I’m here for it all, and look forward to meeting you.